May 7, 2021 | Melbourne Boomers news

The Deakin Melbourne Boomers’ naming rights partnership with Deakin University has been extended through to 2024, stretching one of the most prominent women’s sport sponsorships in Australia to nine years in total.

As part of the partnership, current Deakin Melbourne Boomers player, Australian Opal and 2020 WNBA champion Ezi Magbegor will be an ambassador for the university, where she continues to study flexibly around her playing commitments as one of more than 200 athletes in the Deakin University Elite Athlete Program.

“Ezi personifies Deakin’s long-term commitment to women’s sport – which is so passionately shared by the Deakin Melbourne Boomers team on and off the court – and the university’s leadership in sport, which sees us ranked sixth in the world, [1]” said Professor Iain Martin, Vice-Chancellor of Deakin University.

“We know sport plays an important role for many students in determining their choice of university. Basketball is very popular among our prospective and current students, and we have recommitted to supporting the Australian sport industry in our new strategic plan, so the decision to renew our partnership with the Deakin Melbourne Boomers was not a difficult one.”

Deakin Melbourne Boomers Chair, Tony Hallam was keen to emphasise the impact of the partnership.

“Whilst women’s sport has made great strides in recent times, the reality is still that many professional female sporting teams in Australia need authentic partnerships like this to reach the next level of growth,” said Hallam.

“This partnership delivers that authenticity in spades. Ezi is the most recent in a long line of Deakin Melbourne Boomers players who have studied at Deakin, whilst Deakin students continue to undertake a wide range of placements at our club as part of their progressive, real-world learning. Many of them have made significant contributions to our organisation and, in turn, to women’s sport in Australia.”