#Paintthetownorange
Emergency services are on high alert in Townsville this week with Fire spreading across the city. Fire fever that is… As our WNBL Minor Premiers prepare for the playoffs. The club’s campaign to Paint The Town Orange is gathering momentum with plenty of local businesses and organisations on board. Company logos and corporate branding have been temporarily changed while the team’s colours and merchandise is in plenty of shopfronts throughout Townsville. General Manager Sam Pascoe believes it’s no less than what the players deserve after their record-breaking regular season.
“We’ve always had a passionate fanbase but there’s no doubt what the team’s already achieved has created extra excitement within the community. We had 40 plus businesses behind our Paint The Town Orange campaign 24 hours after launching it and that number is constantly growing.”
It’s not too late to get behind our women, with one lucky business bound to secure spectacular courtside access to Thursday night’s clash with Perth.
“Start a promotion, decorate your business and make sure you tag our social pages to go into the draw to win the ultimate game day experience. We’re calling on businesses to update their logos using the official Hashtags#PaintTheTownOrange and #FireInTheFinals and same for our fans as well, change those profile pictures to show you’re behind the side.”
Steph Reid was the recipient of the WNBL’s first Community award for her work with junior basketballers, school students and at-risk youths. Plenty of the people she’s helped have embraced orange in the lead up to the finals.
“Yeah between them and all the kids I coach as well, there is a lot of them! I think this year we’ve really reached a new level with our engagement and it’s really exciting to be receive that support back. And Paint The Town Orange has been really cool to see on social media.”
The point guard’s determined to deliver another championship to Townsville, and while it would be her first, she’s not getting carried away.
“It can be easy to lose focus with all the build-up, but we’ve just got to concentrate on Thursday night and treat it like any other game, and if we treat it like the last 12 we’ve won, well we should be successful.”
With tickets to the game now on sale, it’s time to guarantee your seats at the Fire Pit and remember to orange up!
Get tickets here